THE AUTHORITY® BLOG
Letters, guides and honest advice for experts writing a book.
Everything I wish someone had told me before I wrote my first book. How to plan it, write it, publish it and use it to win clients, from someone who has helped over 100 authors become number 1 bestsellers.
WRITING · PUBLISHING · BOOKS THAT GET CLIENTS · VISIBILITY
Latest letter
To the author who thinks they're not qualified
If a little voice keeps asking "who am I to write a book?", this letter is for you. You don't need a PhD or a famous name. You need a message, a reader and a plan.
Read the letterExplore the blog
What do you need help with?
Short, honest letters for the moments every author hits: the doubt, the stuck middle and the fear of hitting publish.
Read the lettersFrom finding your idea to structuring chapters and getting the words down, without it taking over your life.
Start writingHow to write a book that works as your best salesperson, opens doors and turns readers into clients.
Grow your businessSelf-publishing, Amazon, bestseller launches and what really happens after your book goes live.
Plan your launchBecome a published author alongside other experts, with one chapter and none of the overwhelm.
Find out moreUsing your book for speaking, podcasts, LinkedIn and press, so you become the obvious choice.
Get seenNew here? Start with these
Three easy ways to get your book moving this week.
ABOUT THE AUTHOR
Hi, I'm Lyndsey
I’m not in the publishing business. I’m in the AUTHORity® business.
Nobody comes to me because they just want a book. They come because of what the right book makes possible. To be recognised. To be trusted. To stop competing on price. To be invited to speak, featured in the media, and recommended without having to prove themselves every time. To become the easiest choice.
The book is the vehicle. What we’re really building is your AUTHORity®, and what that brings you is more visibility, income and impact.
I know what I’m doing. I’ve helped create over 100 number 1 bestselling authors. I wrote my own bestselling book, AUTHORity: How to Plan, Write, Launch & Leverage a Book That Grows Your Business, and I built the method my clients write theirs with, the AUTHORity® Book Formula™. And I've produced 10 number 1 best-selling collaboration books. I’m also a Positive Psychology Coach, because writing a book isn’t simply a content exercise. For many people, it’s an identity shift.
This year I’m proud to be a finalist in the Training & Coaching category at The EVA Awards.
I write this blog for the expert who knows their subject and keeps putting their book off. If that's you, start with Letter #1. Read my story
Lyndsey x
ASK ME ANYTHING
Got a question about your book?
Send it over. I read every message myself, and the best questions often become the next post.
It takes about two minutes. No cost and no commitment.
The Easiest Choice Publishing
BUSINESS BOOK COACHING · PUBLISHING · AUTHORITY®
